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Blog Archive

Archive for February, 2009

RawVoice Podcast Advertising Campaigns are Smoking Hot!

Sunday, February 22nd, 2009

The economy may be down but the first 42 days of 2009 has been one of amazing growth here on advertising dollars under contract. Companies have woken up and understand that we can reach the consumers they are trying to reach and we are turning those consumers into customers!

What’s new is that a wide variety of companies want to talk about what we can put together for them and I have been working proposals as fast as I can crank them out.

Current Advertisers are telling us that our podcast advertising campaign implementations are resulting in significant ROI an in some cases we are near the top or top of the chart in conversion, new customers and sales!

We may not get all the press other companies do that have more resources than we do, but the bottom line is the bottom line and we continue to be a profitable company. Having walked away from an acquisition offer in 2007 it was the best choice we ever made.

Sitting back and projecting what the rest of 2009 will look like is nearly impossible all we can do is keep moving forward.

With that if you have a connection with a company, make an introduction and we will pay you a finders fee for that introduction when a deal is struck. ceo@rawvoice.com @rawvoice @blubrry @techpodcasts

Special Announcement Free Podcast Statistics

Saturday, February 21st, 2009

The RawVoice team is very proud to announce that our Basic Podcast Statistics are now 100 Free with no pre-conditions. Effective today across all of our podcast community sites get access to our Basic Podcast Statistics service by just being a community member.

We realized that in these tough economic times, that while many podcasters want to monetize there podcast, a segment of shows are not ready for advertising, but need the reliable accurate podcast statistics data to continue to build their shows that we provide. This was a large factor in us removing the pre-condition for podcasters to fill out a podcast ad survey to get access to the stats service.

Podcasters that continue want to monetize their shows need to continue to update their ad surveys every 90 days so we have up to date information on their podcasts when promoting shows to media buyers.

With a large majority of our community members using the Basic Podcast Statistics service it only made good business sense to do this.  For those not familiar with our Basic Podcast Statistics here are some of the data sets we provide.

  • Summary report of latest 10 episodes
  • Overall and Monthly reporting
  • Printable and PDF reports
  • Details in
  • Total downloads
  • Unique downloads
  • Distribution (Podcatchers and Web browsers)
  • Clients (iTunes, Zune Marketplace, Firefox, etc..)
  • Platforms (Windows, Mac, Linux, etc…)
  • Country Demographics

Consider this a small gift from RawVoice. We continue offer premium podcast statistics via the Blubrry Store for a low monthly fee

Todd, Barry, Angelo, Brian & Jeff

RawVoice is the Parent company for Blubrry.com, TechPodcasts.com, PodcasterNews.com, PodcastPromos.com, PodcastFaq.com and partners with many other podcast verticals in the market space.

GotoAssist Express Ad Campaign to Launch Shortly!

Thursday, February 12th, 2009

GotoAssist ExpressWe are ramping up here at RawVoice for a new Advertising campaign. We will be doing a Mid February through end of June Ad Campaign for a new service offering by Citrix Online called GotoAssist Express.

This is a unique service, thus we are targeting unique podcast that will reach the targeted demographic.

We are looking for a few additional shows that are business service oriented. If you have a show that reaches individuals and business people that have online customer service division or even general tech support type shows you would be a good fit for this campaign.

I am not limiting the shows to those types I am also looking for shows that reach technology oriented people that may be called on from time to time to perform tech support for a friend or family member.

The product offering is such that it will appeal to the occasional user or those that do customer support on a daily basis.

While I know the scope of this buy is narrow we have already lined up a number of shows that fit the audience demo we are looking for but I have some inventory still available. Contact ceo@rawvoice.com

All shows on the buy will have to be utilizing our media statistics service no other online measurement service is acceptable.

The Power of Vertical Podcast Markets

Tuesday, February 10th, 2009

Cochrane-smallFrom the desk of the CEO of RawVoice:

Late in 2004 when another podcaster and I came up with the concept of the Tech Podcast Network little did I realize at the time that the ongoing business generated from that property would lead us to developing a new revenue stream that not only profits RawVoice but also profits new partners.

In late 2008 the RawVoice team decided to start seeking out leaders in the new media space in specific categories, to forge a new business partnerships. The first partnership we forged was with a long time supporter of RawVoice and a leader in the medical podcast space.

That relationship resulted in the development of the Pro Med Network under the management of Jaime Davis,while the details of the partnership are confidential Jaime’s company and RawVoice worked very hard to come up with a framework that benefits each company.

By allowing Jaime to focus on building a network, and RawVoice providing the supporting infrastructure and admin support. Jaime was able to secure a a sponsor that is advertising on the family of shows on the network from it’s launch bringing immediate value to those that are part of the network.

While Jaime’s network has just launched it re-validates a model that we know works.Thus we are seeking a limited number of category leaders to work with in building additional verticals podcast networks.

Are you a category leader? Are you serious about building a vertical contact us today

RawVoice Partners with ProMedNetwork.com

Monday, February 2nd, 2009

PromednetworkThe ProMedNetwork has officially launched and the team here at RawVoice is proud to be a close partner with the site running on the RawVoice Generator. See the official press release.

We are very happy to partner with site Manager / Owner Jaime Davis.  RawVoice’s provides the server infrastructure for the website, access to our new media statistics measurement service, and use of our Podcast Advertising Management System and additional services as part of our close partnership with the Pro Med Team.

The ProMedNetwork has launched with an official sponsor as well which validates our knowledge that vertical markets work well in the new media space.

RawVoice is seeking partnerships with other new media vertical leaders. Contact ceo@rawvoice.com for more information.