I am very happy that the Zune team has made it extremely easy for people with Zune Media players to 1 click subscribe to a podcast. We can guarantee that RawVoice will be supporting this new 1 click subscription method on all of our properties.
It’s just to bad that not all podcatchers supported 1 click subscription of rss feeds.
Way to go for the Zune team! ZuneInsider.com
Since RawVoice acquired Tech Podcast earlier in the year we have been working really hard to increase the value of the brand and by the increase in traffic to the site we are happy with the progress.
In a recent meeting we had with members of the network we shared ways in which the network can work closer together with each of the independent media creators and have a good plan for ongoing growth headed into the new year.
The combined reach of the shows in the network amazes even us and we really want to continue to grow the community. Thus over the next few months we will be taking a closer look at technical shows in the podcasting community and will be extending invitations for them to join.
While it is well known that tech has been the easiest to sell advertising to, the real value being gained by companies advertising in the tech podcast space is being realized in record setting ROI.
We are proud to be the team that has been able to facilitate keeping many of the same advertisers in the podcasting ad space approaching three years running now with most increasing their buys each quarter.
Being the network is growing we have a significant amount of inventory available that we would like to move advertisers into thus if you have a company that would make a good fit. Help us land some new deals and we will reward you for bringing new advertisers into the space.
Most importantly if you are a tech podcaster and you meet the networks strict listing requirements we invite you to apply for membership.
We hit a major milestone today as we have finished the first Phase of our Stats Engine. It looks really great. We are now opening it up to all of the users that are currently in Ad deals with RawVoice.
We are working on a video presentation to show what has been put together. This has been a long hard road to get where we are with this. Lots of code and lots of testing to make sure it meets the standards we wanted.
The best part it that this stats system is a commercial product and companies can license this from us starting today. Send an e-mail to marketing@rawvoice.com if you would like more details. This is the first dedicated media statistics package available to any company to license as their own.
For a long time we have been manually processing podcaster statistics that are on ad deals with us while time consuming it was accurate. I knew the system we used was one that could be trusted. With the incident that has happened at a popular hosting provider this month where stats and log files have been flaky since the third week of July I am very happy that I have been on the RawVoice Stats Generator for almost a month.
We have about 20 shows that have been running their media data through the RawVoice Stats Generator now for over a month, and later this week we are going to open it up and they will get to see what we have been collecting.
While the Stats Generator it is still in Beta, I think we have really hit a home run here, as picky as I am on this subject we want to make sure the numbers are extremely accurate, not only for our advertiser reporting but also for the podcasters on those media buys.
Podcast Statistics has been a big discussion point for a lot of podcasters and media companies. We now will have a free solution for those part of our community but also for any company wanting to have a commercial / enterprise solution.
We will be announcing our commercial pricing in the coming weeks but let me be the first to say if your looking for a video, audio, media measurement solution we now have one that is based on two years of research in collecting podcast media statistics.
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